Monday, August 1, 2011

People In Action - Barbara Kleger

Barbara Kleger is among the first in the country to be recognized as a Certified Active Adult Specialist in Housing and is President of 55+ Consulting (a division of KD Partners, LLC)

Barbara Kleger has been serving the "55+ industry" since 1978 when she was Vice President of a public company that developed age restricted communities in the Eastern United States. She later established a marketing consulting firm and now serves as President of 55+ consulting (a division of KD Partners, LLC), a national firm that specializes in strategic planning, consumer research and marketing for adult lifestyle and full service retirement communities.

Ms. Kleger has been on the board of many organizations serving the 55+ industry.  In 1995 she was a delegate to the White House Conference on Aging, and in 2005 she co-chaired the Coalition for Research on Baby Boomer Housing and Retirement Options for the White House Conference.  She has been a guest lecturer at the University of Pennsylvania, Wharton School MBA class on Management of Health Care for the Elderly and at New York University.  

Over the past 30 years she has received distinguished service awards in recognition of her exceptional leadership and commitment to life enhancement for seniors. She and her clients have also received numerous marketing awards for effectively portraying the lifestyle, needs and desires of the mature adult.  She conducts seminars, teaches marketing, leads focus groups, and has personally served over 200 clients and surveyed over one million households during her career.

In 2007, Ms. Kleger was among the first in the country to be recognized as a Certified Active Adult Specialist in Housing (CAASH) and in 2009 she received the prestigious National "Icon of the Industry" award from the from the 50+ Housing Council of the National Association of Home Builders. This coveted award recognized Ms. Kleger as an outstanding industry leader who has made a lasting impact on the 50+ housing industry.

Barbara Kleger is a graduate of Temple University. Prior to entering the 55+ industry, she was an auditor for the government.

Barbara Kleger helped launch the 55+ active lifestyle community of Athertyn at Haverford Reserve

Barbara was an integral part of the launch of Athertyn at Haverford Reserve which is the first 55+ active lifestyle community of its kind on the Main Line.

For more information on Barbara Kleger, contact 55+ Consulting,  226 W. Rittenhouse Square, Suite 3010 Philadelphia, PA 19103  Telephone: 215.893.3635 Efax: 215.689.3638  Email:

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